Cultural Insight
Comms Strategy
Digital
Concept Development
Partnership Management

Land Of Fizz 2

Brief

Fellr Seltzer has seen phenomenal growth in the brands first 24 months through organic social, sponsorships and on and off premise activity. To capitalise on this, Fellr engaged Monster Children Creative to develop a brand platform and through-the-line tactical execution that could maintain credibility with their core audience while engaging with a wider consumer set.

The Work

This second iteration of the Land of Fizz platform evolved in its subject manner, location and talent, but again delivered a plethora of short to long form content, assets for ATL and trade as well as the all important Tik Tok & Reel 6’-15’ motion.